See How We Can Grow for Your Business
Green Apple Group only represents clients within our industry and offers a level of service that significantly exceeds the typical agency-client relationship offered by conventional advertising agencies.
Building Industry Specialists
Because we specialize in branding and marketing within the construction industry, we know this industry better than anyone else and we can achieve better results, faster and for less money!
The principals of The Green Apple Group are credentialed within the industry as CSI Construction Document Technologists and can perform sustainability & LEED consulting. This means we are qualified to write specifications, product submittal documents and offer a range of other professional services to the architectural community.
We know how to get your products specified on new jobs and we know how to position your products to replace those of your competitors on existing jobs. We regularly attend regional meetings and trade shows within the industry and we are accredited by the American Institute of Architects to develop professional training programs (CEU’s). Members of our team are frequently invited to speak to audiences attending major industry trade shows.
BPB North America - GlasRoc™ High Performance Exerior Sheathing
We were engaged by BPB North America to handle the architectural marketing for GlasRoc™ High Performance Exterior Sheathing.
This year-long project included initial ad development, extensive public relations activity, graphic development, AIA-approved PowerPoint Continuing Education Program and Web site enhancements.
As part of this project, we also wrote and published more than 10 case studies documenting the performance of the new product in various situations.